101communications Acquires T.H.E. Journal
Posted on April 29, 2005
101communications, a leading B2B media company, has acquired the assets of ETC Group LLC, publisher of T.H.E. Journal, the largest circulated, and oldest continually published, journal serving technology users in K-12 and higher education. The acquisition also encompasses the magazine's website, thejournal.com; three email newsletters; T.H.E. Institute, its professional development division, and EduHound, a resource directory for educators, students and parents.
"The education technology market is an important, and growing, vertical market," said Jeffrey S. Klein, President and CEO of 101communications. "The acquisition of T.H.E. Journal, combined with Campus Technology, our higher education franchise, gives us a strong leadership position in the education technology marketplace, enabling us to cover the entire market from kindergarten through higher education."
T.H.E. Journal, founded in 1972 as Technological Horizons in Education, is a publication covering the application of technology to the instructional and administrative learning environment. Published monthly, the magazine reaches more than 160,000 education professionals. Also included in the transaction is T.H.E. Institute, headed by Dr. Geoffrey H. Fletcher. The Institute offers a variety of professional development services, including accredited online courses for educators at all levels, as well as consulting services for companies in the education technology market.
Wendy La Duke, publisher of T.H.E. Journal, remains in that role, and also becomes publisher of Campus Technology, responsible for managing a combined sales team for the two media franchises. Mark Sande, currently publisher of Campus Technology, is being promoted to the new position of General Manager of 101's Education Technology Group, overseeing both entities.
Leading the editorial staffs of T.H.E. Journal and Campus Technology is Editor-in-Chief Katherine Grayson. Grayson served as Editor-in-Chief of Campus Technology, overseeing its launch in October 2004. In addition to his duties as Executive Director of T.H.E. Institute, Fletcher assumes the role of Editor-at-Large for both magazines, assisting with the editorial direction and providing monthly commentary for both publications. Kay Heitzman, Director of Marketing for Campus Technology, will continue in that role for both properties. T.H.E. Journal will continue to operate out of their Orange County, California offices.