Audio Book Club Announces BooksAloud.com Website

Posted on June 24, 1998

Audio Book Club, Inc. announced that it has launched BooksAloud, an Internet website tailored exclusively for online customers. BooksAloud.com enables consumers to purchase audiobooks from their PC or the Company's catalogue. Club members, called "Frequent Listeners," can then shop from the BooksAloud.com website or from BooksAloud.com catalogues.

Frequent Listeners with RealAudio will be able to listen to over 10,000 audio samples before buying. Additional aspects of the club include e-mail alerts, reviews from listeners, discussion rooms and frequently updated editorial content such as The USA Today Top 10 and Oprah's Book Club Picks. BooksAloud.com utilizes Net Perceptions' recommendation software to suggest titles based on the consumer's past purchases.

Norton Herrick, Chairman and CEO of Audio Book Club, Inc., says in a statement, "BooksAloud.com was created to offer audiobook listeners all the benefits our regular members receive at audiobookclub.com, in a club designed specifically with the online consumer in mind - great offers, everyday low pricing, superior services and all with a minimal obligation. BooksAloud.com offers our customers all the convenience of shopping on the Web, with priority mail shipping and an advanced search capability for our 70,000 title archive.