Business Editors to Discuss Coverage of Seattle's Global Giants

Posted on November 13, 1997

The Society of Professional Journalists is presenting "Taking Care of Business," a panel discussion on covering the corporate giants in the Seattle area. The free program will take place Thursday, Nov. 20 at 7 p.m. in The Seattle Times Auditorium.

With Microsoft Corp., Boeing Co., Starbucks Corp. literally changing the way the world does business, the Puget Sound region is a hotbed for business reporting. Panelists will discuss the special challenges reporters face in getting behind the scenes at these big, highly sophisticated companies. These top-flight business reporters also will discuss how they use their geographical proximity as an advantage to develop scoops, contacts and insight.

Panelists are:

-- Michelle Matassa Flores, Microsoft beat reporter for the Seattle Times
-- James Wallace, Boeing beat reporter for the Seattle Post-Intelligencer and co-author of "Hard Drive: Bill Gates and the Making of the Microsoft Empire"
-- Steve Wilhelm, Boeing beat reporter for Puget Sound Business Journal
-- Martin Wolk, Northwest correspondent for Reuters
-- Dori Jones Yang, free-lance writer and co-author with Starbucks Corp. Chairman Howard Schultz of "Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time"

The program will moderated by Rob Weisman, business editor of the Seattle Times.