David Plouffe Signs Book Deal With Viking

Posted on February 4, 2009

Viking announced to day that it has acquired world, first serial and audio rights to the story of David Plouffe, Barack Obama's campaign manager. The book will be titled The Audacity to Win: The Inside Story and Lessons. The book will be edited by Wendy Wolf, who is the editorial director of non-fiction at Viking. President Obama also used the word audacity in his book, The Audacity of Hope.

The book is scheduled for a release date in the fall of 2009. The book will tell the story of the presidential campaign from the inside.

Commenting on the book deal, Plouffe said, "I am thrilled that my book will be published by Viking. They, like I, believe this book should celebrate the improbability of President Obama's victory, the role smart strategy and precise execution played in the result and the power of the grassroots movement that was inspired by President Obama and harnessed by the campaign."

Plouffe is said to have received a seven figure sum for the book.