Drspock.com Childcare and Parenting Website to Launch in May

Posted on January 28, 2000

drspock.com has announced plans today to launch a new parenting and childcare website in May of this year. The website will be based on the core philosophies of Dr. Benjamin Spock (1903-1998). Dr. Spock's classic Baby and Child Care, first published in 1946, has sold over 55 million copies in 42 languages.

The Silicon Valley based start-up is led by Ted Shelton, CEO of drspock.com, previously Sr. VP for WhoWhere?. "We're building an all-star line-up of talent from both the Internet and medical communities" says Shelton. "Everyone here is excited about expanding Benjamin Spock's reach beyond what his books have already done, empowering parents to enjoy the job of raising their children."

In 1999 five Internet and medical professionals joined together to found drspock.com. In addition to Shelton, the founders include: Mary Morgan, Dr. Benjamin Spock's widow, active in Ben's career and child healthcare issues for the past 25 years; Laura Jana, M.D. a contributor to the latest edition of Dr. Spock's Baby and Child Care and practicing pediatrician; Ellen Levy, a venture capitalist with Softbank Venture Capital and experienced Internet executive; and John Buckley, previously an Ernst & Young Partner and Director of Ernst &Young's Pacific Northwest Life Sciences practice.

drspock.com will cover all issues of parenting and childcare in a community-oriented environment. The site will feature healthcare news and research, as well as advice and information on childhood development, enrichment and family lifestyle issues. drspock.com also plans to launch Web-based services that will provide parents with real time information and advice on child raising from experts and physicians.

Mary Morgan, Dr.Spock's widow, commented, "Ben believed that parenting was one of the most important things anyone could do with their life. By building this website, we are ensuring his legacy and teachings live on, and in some way Ben can continue to make a difference in people's lives."