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The Filmmaker's Handbook
by Steven Ascher and Edward Pincus
Plume, March 1999.
Trade Paperback, 614 pages.
ISBN: 0452279577.
Ordering information:
Amazon.com.

This comprehensive reference book
for filmmakers contains information
on the technology used in movie
making. The book covers numerous
filming technologies including
film and video systems, the film
camera, the lens, the film image,
color and filters, the video camera,
the video image, shooting, sound recording
techniques, lighting, editing film, editing
video, sound editing, production and
film distribution. The text is enhanced
with photographs, charts, graphs and
examples to help explain technical concepts.
The Filmmaker's Handbook is a thorough
reference to the video and film
techniques and technologies behind
movie making and how this technology
is used to make great movies.
A valuable reference for commercial,
independent and novice filmmakers.
The Mentor: 15 Keys to Success in Sales, Business, and Life
by Jack Carew
Plume, January 1999.
Paperback, 208 pages.
ISBN: 0452280214.
Ordering information:
Amazon.com.
The Mentor contains practical advice
about key elements in sales and business
as well as in one's everyday life. Author
Jack Carew, a business veteran, presents
the information in the book in a
question-and-answer format which
allows Carew to answer questions
from beginners who are trying to learn
how to sell. Carew begins with the advice
that "Life is a sales call," explaining that
in every aspect of our lives we are selling
someone about our beliefs and ideas
and about ourselves. "Life is a Sales Call"
is the first of Carew's 15 keys to success
which also include "Admire Yourself First,"
"Achieve Preferred Position," "Discover
their Dreams," "Close with Courage" and
"Bounce Back from Rejection."
A chapter is devoted to each of the keys
to success, in which Carew explains
the concept and provides advice and encouragement.
The Mentor is an inspirational and
practical reference on learning
the art of selling. Recommended
for anyone looking for an edge when
selling and for those just starting out
in sales and need to learn
proper sales strategies and techniques.
Nonfiction Reviews
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March 1999 issue of The IWJ.
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