Music Videos Take Over YouTube's Most Viewed List
Posted on July 27, 2008
Music videos are dominating YouTube's list of the most viewed videos of all-time. Avril Lavigne's "Girlfriend" music video recently pushed out Judson Apply's Evolution of Dance. Artists with music videos on YouTube's most watched page include Rihanna, Timbaland, Alicia Keys, Chris Brown, My Chemical Romance and Akon. Only a few of the most-viewed videos are not music videos from top music labels - these include Judson Apply's funny dance video, a laughing baby and Jeff Dunham's Achmed the Dead Terrorist video.
The fact that some music videos can attain massive views probably explains why you are starting to see music videos debut with special sponsorships. For example, Rihanna's Umbrella music video begins with a brief graphic showing it was presented by Covergirl. 50+ million views is something advertisers are not going to ignore.