Retek Names Retail Veteran Vice President, Online Publishing

Posted on January 3, 2000

Retek Inc., a provider of Internet business-to-business software for the retail industry, has announced the appointment of Peter Baskin as Vice President of Online Publishing for retail.com. In his role as online publisher, Baskin will direct retail.com's integration of editorial content and services.

Baskin is a retail veteran who most recently served as Vice President of Corporate Marketing for Retek. Baskin has over 15 years of retail experience in merchandising, store operations, marketing, advertising, customer relationship management and business process reengineering for fashion retailers.

``I believe retail.com is positioned to play a major role in shaping the retail industry,'' says Baskin. ``retail.com's unique products and services will bring distinct and immediate value to fashion apparel retailers and I am looking forward to taking part in what I see as a reshaping of the industry.''