Rocky Balboa Blog Debuts

Posted on December 13, 2005

Yo, Adrian! There is a new blog to promote Rocky Balboa, the upcoming Rocky movie, called the Rocky Balboa Blog>. The first postincludes a video of Sylvester Stallone talking about the upcoming Rocky movie. In addition to blogging, Stallone will also write, direct and star in the new movie where Rocky once again comes out of retirement.

Cinematical discusses the new Rocky Balboa blog in this post and also sums up the new world of pre-movie blogs. Cinematical says, "Now that blogging has officially become the new 'cool' way to market a movie, it seems as if we no longer need to see the film once it comes out since the entire thing has already been shown to us over the course of a year and a half on that damn webpage. Between the interviews and the assortment of behind-the-scenes tours, these blogs are waging a tough battle against, what used to be, a sweet spoiler-free world.

Cinematical has a point. Films need to be marketed with trailers and stills to get fans excited, but perhaps some of the "making of" parts of the film and behind-the-scenes elements should be saved for after the film has been in theaters for a while.


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