Six New Dummies Daily Email Newsletters Launch
Posted on November 10, 1997
PC World Online and IDG Books Worldwide rolled out six new Dummies Daily titles covering topics from America Online to shopping online. Launched in June, Dummies Daily's free e-mail newsletters already boast over 185,000 subscriptions.
The six new titles, bringing the total to 13, will take the same light-hearted, common sense approach to building readers' skills as the "...For Dummies" books. Based on new, original content from the award-winning editors at PC World Online and IDG Books, the new titles will cover: authoritative advice on everything from the basics (e.g. ordering and returning items online) to finding the best bargains and latest merchandise on the Web. Overcome your fears with daily tech-term definitions and easy-to-understand examples. to beat the limitations of a closed online service with these handy pointers and short cuts for mastering America Online.
"We're finding that there is a huge audience out there for the type of fun, fast, and reliable information that Dummies Daily provides," said Thomas Gewecke, publisher of PC World Online Services Group. "We will continue to meet that demand by providing our readers with the best consumer-oriented and professional advice available on the Web."