The Weather Channel Acquires Weather Underground
Posted on July 2, 2012
The Weather Channel Companies (TWCC) has announced an agreement to acquire Weather Underground, a San Francisco-based provider of Web based weather data and a popular online weather resource. The transaction is expected to close in several weeks. TWCC says Weather Underground's wunderground.com and its portfolio of mobile applications will continue to operate. Weather Underground employees will become a part of TWCC.
TWCC chairman and CEO David Kenny said in a statement, "Everyone in the weather space is familiar with the strength of Weather Underground and its innovative method of presenting weather data. Weather Underground will add a great complementary, brand to our portfolio, a brand with a distinct, loyal, and active user base that will enable us to reach a unique segment of users. Most importantly, this acquisition will grow the weather expertise that is central to everything we do and will result in better forecasts and weather data for users on all of our platforms."
Weather Underground president Alan Steremberg says, "Becoming a part of The Weather Channel Companies will enable us to strengthen what our users love about wunderground.com, our apps and our blogs. We see this as a great opportunity to grow."