The Weather Channel to Launch New Web Series
Posted on April 30, 2013
The Weather Channel has announced plans to launch original online web series. This will begin with three new series that will appear on weather.com, cable, mobile phone and tablets. Each series will feature six 2 to 4 minute episodes. All six episodes of a series will launch online on the same date.
Neil Katz, vice president and editor-in-chief, digital, for The Weather Company, said in a statement, "Our goal this year is to blow people out of their seats. We think Weather Films is going to take people there no matter which screen they're watching on."
The first series, "I Am Unstoppable," will launch in October and tells the inspiring stories of six athletes who've overcome extraordinary obstacles to become champions. The remarkable cast includes Sarah Reinertsen, Lopez Lomong, and Spencer West.
The second series, "Virus Hunters," will launch in November 2013. It covers the work of scientists who try and protect us from emerging deadly viruses, such as H1N1. It also looks at a fictional event, such as a stolen vial of smallpox being used to decimate a population.
The third series, "Alive," arrives in December 2013. It tells stories of Americans who have survived manmade and natural disasters.